Analysis of globalization strategy of EU based Company

Analysis of globalization strategy of EU based Company

Topic: Choose an EU based company and analyze its globalization strategy. The subject you choose can be either a conventional large business that has made a decision to extend operations across borders after many years of domestic operations or a relatively new start up that is deploying a “born global” strategy. Summary of analysis can include the following:
• Company History
• Competitive analysis
• Historic successes and failures
• Opportunities and threats
• Recommendations
Option 2:
Topic: Analysis of the UK “Brexit” decision to leave the European Union Summary of analysis can include the following:
• History/Timeline
• Analysis of Issues
• Historic successes and failures
• Arguments for and Against
• Opportunities and threats
• Recommendations
Option 3:
Topic: Analysis of Turkey’s application to join the European Union Summary of analysis can include the following:
• History/Timeline
• Analysis of Issues
• Historic successes and failures
• Arguments for and Against
• Opportunities and threats
• Recommendations