Real-world marketing news example, event, or success story

Real-world marketing news example, event, or success story

To complete this assignment, students must prepare a real-world marketing news example, event, or success story and communicate it to the class. Students should use popular resources such as The Wall Street Journal, Bloomberg Businessweek, Inc., etc. and turn in a brief summary via discussion board. Examples should relate to assigned chapters for that particular week as much as possible.

NOTE: Copy-and-paste news articles will not count for credit!

Your post should include:

1) Title/topic

2) Body of the message (150 word minimum)

3) Source(s) used

4) Underline three key terms in your post

COMMON ENGLISH SOURCES OF BUSINESS NEWS

USA:

Wall Street Journal— http://online.wsj.com   (also has world regional editions)

Bloomberg (Business Week)—  http://www.bloomberg.com/

Forbes – http://www.forbes.com/

EUROPE

Financial Times— http://www.ft.com/home/Europe   (also has regional editions)

Telegraph (London)—  http://www.telegraph.co.uk/

Guardian (London)—  http://www.theguardian.com/uk

France24.com— http://www.france24.com/en/

Le Monde Diplomatique— http://mondediplo.com/

Deutch Welle— http://www.dw.de/

Speigel— http://www.spiegel.de/international/

Polish Market Review— http://www.polishmarket.com/

Moscow Times— http://www.themoscowtimes.com/

Sputnik International— http://sputniknews.com/

AFRICA/MIDDLE EAST

www.AllAfrica.com

Business Day (Nigeria)—  http://businessdayonline.com/

The East African (Kenya, East Africa)—  http://www.theeastafrican.co.ke/

North Africa Journal— http://www.north-africa.com/

Daily News (Egypt)—  http://www.dailynewsegypt.com/

Journal of Turkish Weekly— http://www.turkishweekly.net/

Hurriyet Daily News and Economic Review— http://www.hurriyetdailynews.com/

Zaman— http://www.todayszaman.com/home

Economist—Saudi Arabia— http://www.economist.com/topics/saudi-arabia

Arab News— http://www.arabnews.com/category/main-category/economy

Samirad— http://www.saudinf.com/index.htm

Business in Ghana— http://thenewghanaian.wordpress.com/

Business and Financial Times— http://thebftonline.com/

INDIA

Business Review India— http://www.businessreviewindia.in/

Business Standard— http://www.business-standard.com/

Economic Times— http://economictimes.indiatimes.com/

SOUTHEAST ASIA

Business Times (Malaysia)—  http://www.nst.com.my/business

The Edge Malaysia— http://www.theedgemarkets.com/

Bangkok Post— http://www.bangkokpost.com/

Thai Financial Post— http://thaifinancialpost.com/

Vietnam Economic Times— http://baogiay.vneconomy.vn

Vietnam Net— http://english.vietnamnet.vn/

Journal of Southeast Asian Economies— http://www.iseas.edu.sg/journal-of-southeast-asian-economies.cfm

Business Times (Singapore)—  http://www.businesstimes.com.sg/

Straits Times— http://www.straitstimes.com/

EAST ASIA

International Business Times— http://hken.ibtimes.com/

Economic Observer— http://www.eeo.com.cn/ens/

China Digital Times— http://chinadigitaltimes.net/

South China Morning Post— http://www.scmp.com/frontpage/international

Taipei Times— http://www.taipeitimes.com/

China Economic News Service— http://cens.com/

The China Post— http://www.chinapost.com.tw/

Asahi Shimbun— http://www.asahi.com/english/

Japan Marketing News— http://www.japanmarketingnews.com/

Japan Times— http://www.japantimes.co.jp/

Chosenilbo— http://english.chosun.com/svc/list.html?catid=21

The Korea Herald— http://www.koreaherald.com/

The Korean Post— http://www.koreapost.com/main/index.html

Joong An Daily— http://koreajoongangdaily.joins.com/

CENTRAL AND SOUTH AMERICA

Buenos Aires Herald— http://www.buenosairesherald.com/

Economist—Brazil— http://www.economist.com/topics/brazil

Business News Americas— http://www.bnamericas.com/

Today Columbia— http://todaycolombia.com/

Tico Times— http://www.ticotimes.net/

Inside Costa Rica— http://insidecostarica.com/

Mexico News Daily— http://mexiconewsdaily.com/

Mexico Connect— http://www.mexconnect.com/

Peruvian Times— http://www.peruviantimes.com/